Advertisement
Sales & Marketing
Pricing and Marketing Mix Models in Marketing Analytics
Take your marketing analytics skills to the next level by registering for this free in-depth course that covers pricing, marketing mix models and digital marketing analytics. You will learn the concept of pricing in marketing analytics, as well as how to approach a situation where there are multiple prices at multiple periods. You will also study the importance of macro-level cost analysis and different advertising models.
read more
Pricing and Marketing Mix Models in Marketing Analytics
Master effective pricing and marketing mix model techniques in marketing analytics in this free online course.
Take your marketing analytics skills to the next level by registering for this free in-depth course that covers pricing, marketing mix models and digital marketing analytics. You will learn the concept of pricing in marketing analytics, as well as how to approach a situation where there are multiple prices at multiple periods. You will also study the importance of macro-level cost analysis and different advertising models.
A short ad will play before each lesson.
9 Lessons
Understanding Pricing
In this module, you will be introduced to the concept of pricing in marketing analytics, as well as how to approach a situation where there are multiple prices at multiple periods. You will also be introduced to the attributes of pricing, as well as the functions of other methods of pricing.
1.Learning Outcomes
Continue Learning
2.Pricing and Skimming
Continue Learning
3.Power Block Pricing
Continue Learning
4.Solving Pricing Problems
Continue Learning
5.Price Base Segmentation
Continue Learning
6.Lesson Summary
Continue Learning
7.Markdown Pricing and Dynamic Pricing
Continue Learning
8.Price Bundling
Continue Learning
9.Price Sales Promotion
Continue Learning
7 Lessons
Marketing Mix Models and Advertising Model
1 Lessons
Course assessment
Advertisement
Related Articles
Coursera 10-K Highlights: Lower Partner Revenue Share, 1k+ Employees
600+ Courses from Top Med Schools with Free Certificate & CME Credit
A Decade of MOOCs: A Review of MOOC Stats and Trends in 2021
Duolingo’s 2026 Strategy: The Road to 100 Million DAUs
40+ Free Certificates from Wolfram U: Expand Your Computational Universe
2U/edX Implements Another Round of Layoffs Amid Ongoing Financial Struggles
Recommended Related Courses

